DESI Seminar
Abstract
In this presentation I will talk about some projects we've undertaken to understand and describe the factors that define privacy for users. In short, we wanted to disambiguate what privacy means for Internet users that are neither lawyers nor engineers. There is a lot of debate amongst these groups of professionals about what best meets users' preferences. In order to bring the user perspective to the privacy debate, we did research into how everyday users define, if at all, privacy. What do users care about and why, when talking about privacy and sensitive data online? In this talk I will present findings about user perceptions of privacy in Germany, the UK and the US. We were also interested to take these insights to create tools, rules and technology that help users to feel confident about how they act on the web, who they communicate with and what they do and/or share with others online. Thus I will also outline some of the outputs that have resulted from the insights from this work.
Bio
Martin is a passionate and curious User Experience Researcher with almost 20 years of applying the whole range of HCI research methodologies to drive the agile design and development of services, products and their human interfaces. He builds products that connect the digital and human worlds to the benefit of people who can be confident and trusting about the services they use. In 2009, he established the User Research team at Google for User-facing Privacy Tools and led it until 2016.
Martin was centrally involved on UX of the Privacy Dashboard, an industry-leading launch. At Google, he's also worked on SafeSearch, Account Recovery, Priority Inbox, Alerts and Panoramio. Currently he works on ML-features for the world of work.
Before joining Google in 2008, Martin worked on both sides of the client/consultant divide to improve services and products and their interfaces. He did his PhD in Social Anthropology at the University of Manchester, where his research and dissertation focused on the imagination of identity through conceptions of work.
He has presented/published his work inter alia at CHI, SOUPS, PETS, IEEE, UPA, and, for the more research focused, at EPIC (Ethnographic Praxis in Industry and Commerce Conference), and SfAA (Society for applied Anthropology).